http://www.dubberly.com/articles/designing_for_service.html Interaction, Software, and Service Design Mon, 30 Aug 2010 16:47:13 -0700 hourly 1 http://wordpress.org/?v=3.0 http://www.dubberly.com/articles/designing_for_service.html/comment-page-1#comment-26698 Frank Russo Tue, 13 Apr 2010 16:28:51 +0000 http://www.dubberly.com/?p=1288#comment-26698 <p>This is the kind of work that will change the Internet. So many of the nascent websites were terrible to use, and so many still are. Providing a service through software is a tricky thing to do...it isn't about flash or easy ordering. It seems like you're taking a holistic approach to determining what the optimum user experience should be....something determined by the user and the designer. I think if more companies realized their websites are NOT based on providing a service, they would spend the money to have some design engineering done to get users to enjoy the experience and perhaps spend more. And, this seems to be a process that needs to be repeated every so many years, because the experience would need to change as users change. I suppose this is part of Web 2.0 or even 3.0. There's a new reality for all companies; they have to use the web properly as a service medium or perish. It's that simple; there are too many choices today for it to be otherwise.</p> This is the kind of work that will change the Internet. So many of the nascent websites were terrible to use, and so many still are. Providing a service through software is a tricky thing to do…it isn’t about flash or easy ordering. It seems like you’re taking a holistic approach to determining what the optimum user experience should be….something determined by the user and the designer. I think if more companies realized their websites are NOT based on providing a service, they would spend the money to have some design engineering done to get users to enjoy the experience and perhaps spend more. And, this seems to be a process that needs to be repeated every so many years, because the experience would need to change as users change. I suppose this is part of Web 2.0 or even 3.0. There’s a new reality for all companies; they have to use the web properly as a service medium or perish. It’s that simple; there are too many choices today for it to be otherwise.

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